Goal
Use AI to make real photos of your work ad-ready, and keep every ad honest, whatever you set for Meta's AI label.
Why it matters
AI image tools can turn a so-so phone photo of a real job into an ad that looks like a pro shot it. For a small shop with no photographer, that’s a real advantage. But the same tools will happily invent a car you never wrapped, a kitchen you never built, or a customer who never existed. My rule is short: AI on the photo, never on the work. One fake job in an ad can cost you a customer’s trust, and it can get you in trouble with Meta and the FTC.
In the full lesson
- Step 1 · Start from something real, and know it's real
- Step 2 · Lock the subject, change only the scene
- Step 3 · Check every output against the original
- Step 4 · Keep the lines you never cross
- Step 5 · Decide on Meta's AI label, then keep the rules anyway
This lesson is in The Ultemir Playbook.
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