Goal
Run a sales call where the prospect sells themselves before you say the price.
Why it matters
Most sales calls are lost in the first 20 minutes, not at the price. A good call follows a fixed order. Earn the right to ask questions. Ask until the prospect has said out loud why they need this. Then show how your offer fixes exactly what they said. The price comes last, after they’ve told you how they feel. This structure builds on ideas popularized by Jeremy Haynes. Below it’s a template you fill in for your own offer. Selling a local job from a quote request? The first call is the shorter, local-quote version.
In the full lesson
- Step 1 · Rapport, then frame the call
- Step 2 · Discovery: 15 minutes, 7 areas
- Step 3 · Pre-pitch: hand them the pen
- Step 4 · Pitch: 3 to 5 pillars, each tied back
- Step 5 · Temp check, then the price
- Step 6 · Objections and the close
This lesson is in The Ultemir Playbook.
Every course in the Playbook. One payment, lifetime access.
Offer ends November 1st. That leaves you all of Q4 to scale.
All sales final. Have an access code?
Questions? support@ultemir.com
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